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TD: New Lagos Demo Centre lets customers “experience HP”

TD: New Lagos Demo Centre lets customers “experience HP”

Nigeria’s Technology Distributions (TD) and sub-Saharan Africa’s ICT distributor company says it has joined forces with U.S. technology powerhouse Hewlett Packard (HP) to launch Demo Centre in Lagos for customers to “experience about all things HP.”

The Demo Centre located within the marketing hub of Technology Distributions (TD) headquarters in Gbagada, Lagos was recently unveiled to the public at a low-key event which had representatives of both organizations in attendance, according to a statement made available to Technology Times by TD.

HP says the Demo Centre will let customers have a unique opportunity to experience the look and feel of new products by HP “with dedicated attendants on hand to provide answers to enquiries on specifications/pricing such that will undoubtedly lead to improved engagements with consumers and quicker turn-around of positioned SKUs & products.”

HP ENVY 4500 all-in-one-Wireless Printer
HP ENVY 4500 all-in-one-Wireless Printer

Mrs. Ify Afe, Managing Director, HP Inc. Nigeria who led the HP team to the event, affirmed the company’s delight by the partnership with Technology Distributions Ltd.

She thanked TD for especially making the space available noting that the demonstration center will go a long way in boosting customer experience, while fast-tracking the decision-making process. “We are optimistic that this center will go a long way in deepening our engagement with the customer and aiding their buying decision”.

“With the launch of this demonstration center, we have extended our touch-points with the customers who now have another avenue to experience our latest offerings. Here in this center, you can touch, feel and see our products in action.”

“In addition, our customer service attendants will be available to provide answers to any questions that may arise. Subsequently, the customer can then proceed to the order placement or buying stage immediately”,she adds.

Mrs. Chioma Chimere, TD’s Managing Director (Marketing) hailed the launch of the HP demonstration center as a step in the right direction.

According to her, “the role of constant engagements and physical interaction with the consumer cannot be over emphasized in the contemporary business space.”

She noted that with branches in major cities coupled with expansion into other African capitals, TD has forged a reputation for being the prime ICT distributor in the West African sub-region, adding that the center will fill a huge gap for many customers who would desire to experience the look-and-feel of HP’s new products, devices and technologies before making the buying decision.

Backed by its status as the pioneer manufacturer-accredited local distributor for the sub-region, TD has successfully represented a number of globally renowned brands which has helped maintain its position as the market leader, the tech company says.

Among the new products and devices which featured at the unveiling were the HP Star Wars edition laptop and the sleek HP Pavilion X360.

Attendees at the launch of the demo centre were also treated to an exhibition of the latest printing technologies with the unveiling of the HP LaserJet Enterprise Flow MFP630Z printer and the HP Colour LaserJet MFP 227n printer.


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Elizabeth Edozie Technology Journalist @Technology Times 08077671659 elizabeth.edozie@technologytimes.ng