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Samsung switches gear in Nigeria smartphone battle





The recent launch of the Galaxy Note 3, a device that connects seamlessly with the complementary wrist-bound device, the Galaxy Gear, represents the new move by Samsung to rev up its battle for the booming smartphone market in Nigeria.

At the Nigeria launch of the bundled devices in Lagos, Samsung that with the Galaxy Note 3, it wants to remain the preferred brand for Nigerian tech consumers by meeting their desire for larger screens and more user-friendly display to offer ‘an even more outstanding mobile experience.’

According to Brovo Kim, the Managing Director of Samsung Electronics West Africa, “in 2011, we introduced the original Galaxy Note and launched a whole new smart device category. The undeniable success of the Galaxy Note category strengthened our conviction that consumers want higher quality features on their devices and they want those new features to positively impact their quality of life. The Samsung Galaxy Note 3 is a powerful, original approach that enables its users to tell the stories of their lives through dynamic and seamless expressions of their passions across work, play and life experiences.”

Galaxy Note 3 is Samsung’s thinnest and lightest device in the Note category yet sporting larger screen than its predecessor, the Galaxy Note II while maintaining the same width as the previous Galaxy Note version and delivering on a larger, better viewing and multi-tasking experience.

It comes equipped with a 13 megapixel camera that features Samsung’s proprietary Smart Stabilization, which enables high performance photography under low light conditions with motion.

Samsung prides the devices as featuring the industry’s largest 3GB RAM for a faster and more powerful performance and processing capability.

[blockquote right=”pull-right”]“The device’s S Pen features new innovations that reinvents and modernises consumers’ note-taking experience by providing them with the ability to complete more tasks with just one click. A simple click of the S Pen button while hovering over the device’s screen introduces users to Air Command, a palette of five powerful features that make tasks easier and faster to accomplish. The feature frees users of the need to toggle between screens, memorise commands or look up different menus.”[/blockquote]

In addition to its innovative technological advancements, the Samsung Galaxy Note 3 also delivers a new premium look and feel; expanding on the modern Samsung Galaxy design approach with a new, soft and textured-touch back cover and delicate stitching. It also features a serration pattern on the side of the device that evokes a connection to classic notebooks and planners.

The new Galaxy Note 3 also comes with enhanced privacy and security protection options with Samsung KNOX. Samsung KNOX allows users to run and store security-sensitive applications and data in a protected folder inside the device. In addition to this, the Galaxy Note 3 is equipped with an improved Find My Mobile feature that allows users to disable the phone, remotely track or erase the data from their lost or stolen device.

To complement the Galaxy Note 3’s unparalleled features, Samsung also unveiled the Galaxy Gear, a voice-controlled, wrist-mounted device that connects to premium Samsung smartphones. The Galaxy Gear can make phone calls, take pictures as well as record videos and conversations. With 70 android apps available for download, the device has a solid touchscreen and can sync with smartphones to display text messages and e-mails and also access the Internet. It features a 1.9 megapixel camera and built-in speakers that allow users to make hands-free calls. In addition, the device boasts a battery life of 25 hours on just a single charge.

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